Kapero | Kunder
- Development of a new cross-functional program process with regard to digital development, concept business and communications, as well as a new process-based program organization.
- Development of new processes and responsibilities at the communications department in connection with the outsourcing of trailer production.
- Methods and tools for monitoring the delivery, quality and economy.
- Analysis of the marketing and communication functions at Telenor, Bredbandsbolaget and Glocalnet concerning organization, processes and purchasing, and action plan including potential.
- Development of a new organization and processes and associated change management for Ikea Communication AB.
- Investigation concerning organization, responsibilities and processes between the various Ikea company for the global web operations.
- Analysis and reorganization of the Nordic market organization.
- Development and implementation of effective processes and tools for in-house production of campaigning.
- Analysis, vision and action plan for new CRM-organization.
- Establishment of in-house function for the production of packaging design.
- Needs analysis, requirements definition, procurement and project management of new media bank.
- Systematization of monitoring the media buying that allows for an ongoing analysis of the real impact in relation to investment.
- Analysis of the marketing function, organization, processes and purchasing.
- Development of new organization for the marketing function.
- Construction of a new department for internal production of digital and printed advertising material, including recruitment of personnel, development of new processes and tools.
- Analysis of the organization, processes and purchases of European marketing / product development function within the ”Floor Care and Small Appliances”.
- Development of action plan for increased efficiency and improved interaction between the central and local levels, including potential.
- Analysis of the organization, roles, responsibilities, processes and purchases at the editorial and production departments within all Bonnier publishers.
- Development of vision, organization and direction including action plan and business case for a joint production department.
- Change in roles and responsibilities and implementation of new tools and work processes in the newsroom.
- Analysis of the European market departments organization, processes and purchases with associated action plan and business case.
- New processes for digitalized product information associated with the introduction of new E-Com.
- New processes and tools for the production of campaigns, the catalog and images.
- Analysis of the organization, roles, responsibilities and processes and the development of vision, organization and action plan based on the digital transition that takes place in the magazine publishing industry.
- Analysis of SAS International’s global marketing organization.
- Development of an action plan for increased efficiency and improved interaction between the central and local levels, including potential.
- Analysis of the organization and processes of the communication function associated with outsourcing.
- Development of strategy for digitalization of teaching aids.
- Analysis of the organization, roles, responsibilities, processes and purchases on the editorial and production departement of General Literature and Study Materials.
- Change in roles and responsibilities, and implementation of new tools and work processes in the newsroom.
- Development of vision, organization, direction and action plan and business case for an outsourced production department.
- Analysis of the production of marketing communication.
- New effective processes, tools and collaboration with advertising agencies.
- Structure and building of organization, technology and processes to manage hundreds of thousands of images that the Royal Court possess.
- Analysis of the marketing departements organization, processes and purchases with associated action plan and potential.
- Analysis of the information department’s organization, processes and purchases.
- Creation of a new organization and implementation of new work processes for the communication departement, the web editorial team and the in-house function.
- Development of cooperation between central and local.
- Needs assessements, requirements, procurement, and implementation of new agencies for PR, Promotion and Internal Information.
- Analysis and vision for the organization and processes relating to Unionens external website and internal Web services.
- Development of processes and flows between the democratic board and the operative management.
- Analysis of the marketing departements organization, processes and purchases.
- Development of a new organization and action plan including business case.
- Analysis of the marketing departements organization, processes and purchases with associated action plan and potential.
- Analysis of the marketing and communication functions including organization, processes and purchasing.
- Reorganization and building internal advertising production.
- Routines and tools for ordering of digital communication.
- Recruitment of bureau chief and staff, development of new processes and tools, and interface and interaction with advertising agencies.
- Analysis of the organization, roles, responsibilities, processes and purchases on the editorial and production department within all Norstedts publishers.
- Analysis of the marketing departments organization, processes and purchases.
- Development of a new organization and action plan with enclosed business case.
- Development and implementation of new work processes and tools for e-commerce and web product information.
- Review of supplier structure and construction of new media bank.
- Needs analysis, requirements, procurement and project management of new media bank for the communication department.
- Business development of in-house agency organization.
- Building internal image production associated with new e-commerce.
- Analysis of advertising production.
- Development and implementation of new processes for campaigning.
- Recruitment and training.
- Analysis of the marketing departments organization, processes and purchases including an action plan and potential.
- Analysis of the Nordic internal agency businesses organization and processes (3 offices).
- Development of an action plan including a business case.
- Recruitment of a nordic advertising manager.
- Analysis of the editorial organisations in Germany (Hamburg, Cologne, Munich, Rastatt), England (London, Peterborough) and Poland (Warsaw, Wroclaw) for over 250 titles/sites, whereof some are the biggest in Europe. Focus on organisation, roles and effective processes and the co-ordination and planning of content across brands and channels.
- Development of a vision for an adjusted editorial organisation including a new desk structure, definition of new roles and responsibilities with less complex and more efficient/shorter processes.
- Development of a business case and road map for development and implementation of a new editorial organisation, new roles and processes.